For those who want to be among the throng who are rushing to
send out their greeting cards via every possible types of mail
service, then online greeting it is.
Although this is a wise choice, it is important to note that
there are some things that should be considered first before
opting to go HTML. There are many cases where the texts do not
appear the same from one computer to another.
Also the images that you have put into them may seem messy or
cluttered. Besides, loading time will become an impossible task
if there are a large number of images used in the greeting.
Here are some thoughts about HTML email that may help you decide
to go or go against HTML email:
1. Email is probably the most spammed way of technological
communication. With everybody already going online and trying to
market anything and everything under the sun, this is
understandable.
2. Most security issues and virus breakouts are caused by email
or messaging software and users who do not know better than to
click a link or run an attachment. Enough knowledge and
understanding on the things that needed to be done is the
solution to these.
3. The display size of email programs is totally unknown. Take
note that nobody is opening emails full screen by default.
4. Multipart emails, embedded images and HTML, might be filtered
out as spam or possible virus threats. And putting on some
notice or sign about the fact that you are sending a greeting
card is not a guarantee also. They might dismiss it as a stunt.
5. Different email clients support CSS/HTML to different
degrees. This is in addition to online email clients like gmail,
yahoo or hotmail. It is a bit like frustrating to make
everything perfect for about 20 different browsers.
6. Multipart HTML email can get quite big. Your recipients may
not have the needed patience to wait for the page to open.
Think about these things first. Do you want to spend a lot of
time on something that is very likely not to work out and spook
your clients or wish them during occasions?
The solution for maintaining contact with your clietns through
special occasions? Host your ecard on a server, send them a
link.
Then you will know that the email will arrive and not cause
warning lights to go on and you draw visitors to your site to
boot.
Florie Lyn Masarate got the flair for reading and writing when
she got her first subscription of the school newsletter in
kindergarten. She had her first article published on that same
newsletter in the third grade.
Written by: Florie Lyn Masarate
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